Creating a new website should feel organised, collaborative, and stress-free.
At Ellamac Design, we guide you through each step with clear communication and a process that keeps everything moving smoothly.
Here’s how we work together from first chat to launch (and beyond).
Every project begins with a quick conversation so we can understand what you’re looking for. You’re welcome to enquire through our website or reach out directly.
We’ll chat about your goals, timing, ideal outcomes, and whether you already have branding, content, or imagery in place.
If it feels like a good fit, we’ll move to a discovery meeting.
This is where we get to know your business properly. We’ll cover things like:
– your audience and what they need
– the purpose of the website
– style preferences and examples you like
– functionality requirements
– what content already exists and what needs to be created
This session shapes the scope of the project and ensures we’re aligned before anything is designed.
Once we understand your requirements, we prepare a clearly detailed and priced proposal. This includes:
– detailed scope
– timeline and milestones
– design and development approach
– hosting recommendations
– ongoing support options
When accepted, we lock in your project timeline and get underway.
Before any design work starts, we’ll send you a short set of questionnaires. These help us refine both design direction and functionality. They cover:
– your brand personality and visual preferences
– colour palettes, typography and examples you’re drawn to
– key competitors and how you’d like to differ
– required features and integrations
– what success looks like for the new site
These insights form the creative foundation and ensure we’re designing with purpose.
With direction confirmed, we gather everything needed to bring your project to life:
– logos and brand guidelines
– colour palette and fonts
– imagery or video
– page content
– any supporting documents or marketing collateral
If you need help with photography, copywriting, or a brand refresh, we can take care of that too.
We map out your website structure so the navigation and user flow make sense for your audience.
For most projects, we then create simple wireframes to establish layout and hierarchy before moving into design.
(For smaller sites, we may skip wireframes and move straight into design.)
This is where your brand comes to life. Using your questionnaires, assets, and discovery notes, we create a polished concept that reflects your business and connects with your audience.
Designs are shared for feedback, and we refine them with you until the direction is right.
Once the design is approved, we commence building your website. This stage includes:
– developing page layouts
– integrating required features
– adding content
– mobile and tablet optimisation
– accessibility and SEO foundations
– performance tuning
You can view the development site as we progress.
Before launch, we run a thorough review to ensure everything works as intended:
– form testing
– broken link checks
– layout consistency
– cross-device checks
– page speed
– content accuracy
We polish the final details so your site feels seamless.
When you’ve approved the site, we’re ready to go live.
We can soft-launch for final checks or publish fully when you’re happy. This includes the domain connection, essential search engine integrations, email considerations, redirects, and basic website training.
After launch, we’re here for as long as you need us. Support options include:
– monthly WordPress updates
– hosting support
– performance and security monitoring
– content updates
– search engine optimisation
– one-to-one training
Our goal is to keep your site running smoothly long term.
